BLASE

Bherva Lead and Support Engine

Intelligent lead management platform that automates your customer engagement through AI-powered WhatsApp conversations. Say goodbye to manual follow-ups and hello to automated, intelligent lead nurturing that works 24/7.

See BLASE in Action

Watch how BLASE automates lead engagement and nurturing

80%
Workload Reduction
For support teams
24/7
Availability
Never miss a lead
Instant
Response Time
First impressions matter
Multi
Language Support
Global reach

How BLASE Works

From lead capture to conversion, BLASE automates your entire lead nurturing process

1

Lead Capture

Add leads manually, upload via CSV, or integrate directly through our API from your website, CRM, or any other system. BLASE accepts leads from any source.

2

AI Agent Engagement

Our AI agent automatically reaches out to leads via WhatsApp, having natural conversations to understand their needs, answer questions, and qualify interest - just like your best sales rep would.

3

Smart Follow-ups

The system automatically sends reminder messages based on your configured schedule (e.g., Day 0, Day 5, Day 7). No lead falls through the cracks - every prospect gets consistent, timely follow-ups.

4

Hot Lead Alerts

When a lead shows high interest or becomes ready to buy, you receive instant email alerts with the full conversation history, so your team can step in at the perfect moment.

Key Benefits

Transform your lead management with AI-powered automation

Reduce Support Load

The AI agent handles initial inquiries, FAQs, and qualification automatically. Your support team only gets involved with serious, qualified prospects - reducing workload by up to 80%.

24/7 Availability

Never miss a lead again. The AI responds instantly any time of day or night, even on weekends and holidays. First impressions matter, and instant responses win deals.

Consistent Follow-up

Automated reminder schedules ensure every lead gets proper nurturing. No more forgetting to follow up or losing leads due to delays. The system never forgets.

Intelligent Qualification

The AI asks the right questions to understand needs, budget, and timeline. You get pre-qualified leads with complete context, making your sales conversations more productive.

Scale Your Business

Handle hundreds or thousands of leads simultaneously without hiring more staff. BLASE scales effortlessly as your business grows.

Full Transparency

View complete conversation history, lead scores, and engagement analytics. Know exactly what's happening with every lead in real-time.

Platform Features

Everything you need to manage and nurture leads at scale

Lead Management

Add leads manually, import via CSV, or integrate through API. Track status (New, Warm, Hot, Converted, Frozen), assign heat scores, and manage consent preferences all in one place.

AI-Powered Conversations

The AI handles WhatsApp conversations naturally. The agent understands context, answers questions intelligently, and learns from your business knowledge base.

Automated Reminders

Configure reminder schedules (e.g., immediate, day 5, day 7) with customizable messages. The system automatically follows up with leads who haven't responded.

Hot Lead Escalation

Automatically detect high-value leads based on conversation signals and heat scores. Instant email notifications with conversation transcripts go to your sales team.

Analytics Dashboard

Insights into lead pipeline, conversion rates, engagement metrics, and AI performance. Make data-driven decisions to optimize your lead generation.

Manual Override (Pro)

When needed, your team can send manual WhatsApp messages directly from the dashboard. Perfect for personalized touches or handling complex situations.

How the AI Agent Replies

The BLASE AI agent uses advanced conversational AI technology. Here's what makes it special:

Natural Conversations

The AI speaks like a human, understanding context, slang, and even typos. Leads feel like they're chatting with a real person.

Business Knowledge

The agent is trained on your business information, products, services, and FAQs. It provides accurate, relevant answers specific to your business.

Smart Qualification

Asks the right questions to understand needs, budget, timeline, and pain points. Identifies buying signals and qualifies leads automatically.

Escalation to Humans

When the conversation gets too complex or the lead is ready to buy, the AI escalates to your human team with full context.

Multi-language Support

The AI can communicate in multiple languages, automatically detecting and responding in the lead's preferred language.

Quick Start in 5 Minutes

Get up and running with BLASE in just a few simple steps

1

Configure Twilio

Set up your Twilio WhatsApp Business account and add credentials to BLASE.

2

Customize Reminder Messages

Set your reminder schedule and personalize the messages that go out to leads. Make it sound like your brand.

3

Add Your First Lead

Add a test lead manually to see the system in action. Watch how the AI engages automatically.

4

Scale with CSV or API

Once you're comfortable, bulk import leads via CSV or integrate your existing systems using our API.

5

Monitor & Optimize

Use the analytics dashboard to track performance, identify improvements, and optimize your lead generation strategy.

Ready to Transform Your Lead Management?

Start automating your lead engagement today with BLASE. Let AI handle the follow-ups while you focus on closing deals.